
Farhad Lamei
Creative director, Designer & Motion Graphist
“Integrating storytelling, design, and interactive arts to create engaging and memorable brand experiences.”
Professional Summary
A multidisciplinary designer and marketing strategist with over a decade of experience integrating visual design, motion graphics, and brand communication. My career bridges the fields of graphic design, animation, and digital marketing, with a strong emphasis on storytelling, conceptual thinking, and user engagement. With a foundation in animation and a professional trajectory shaped by creative leadership roles, I am passionate about exploring the intersection of design, interaction, and human experience. I am now pursuing advanced academic exploration in interaction design to deepen my understanding of how design influences perception, behavior, and culture.
Education
Bachelor of Arts in Graphic Design
Sooreh International University – Tehran, Iran
Graduated: Sep 2024
Associate Degree in Filmmaking (Animation)
Rahyaft 10 University of Applied Science and Technology– Tehran, Iran
Graduated: Jul 2013
Professional Experiences
Founder & Creative Director
Gorillo Marketing – Tehran, Iran
Oct 2023 – Present
- Founded a creative agency dedicated to visual storytelling, digital campaigns, and brand experiences.
- Led a multidisciplinary team to produce social media content, creative strategies, UI/UX designs, and 3D services.
- Conceptualized and executed design-forward campaigns for clients in fashion, retail, and hospitality.
Marketing Executive Manager
Rosha Department Store – Tehran, Iran
Aug 2019 – Dec 2023
Spearheaded the creative direction and visual identity for a leading multi-branch department store.
Produced high-impact marketing content, including motion graphics, promotional videos, and 3D visualizations to support brand storytelling.
Led product launches, visual campaigns, and immersive brand experiences to elevate customer engagement and market positioning.
Collaborated cross-functionally with merchandising, retail, and digital teams to ensure cohesive execution of marketing initiatives.
Strengthened brand recognition through strategic campaign planning and consistent visual communication across all touchpoints.
Marketing Manager
Bistmart.com (E-commerce Platform) – Tehran, Iran
Jun 2017 – May 2019
Designed and implemented digital marketing strategies tailored to online retail and user behavior.
Collaborated with developers and UX teams to create intuitive product visuals and brand-consistent interfaces.
Marketing & Advertising Manager
Caspian Mode (Fashion Retail) – Tehran, Iran
Oct 2015 – May 2019
Developed seasonal marketing strategies aligned with brand objectives, local market insights, and global policies.
Planned, executed, and evaluated integrated marketing campaigns across online and offline retail channels.
- Managed seasonal visual concepts for over 100 store locations, including window displays, in-store pop-ups, sales events, and promotional materials.
Designed and adapted brand logos for Persian-language use.
- Led the design and implementation of store signage across all branches.
- Coordinated major events such as store openings, press conferences, and corporate social responsibility (CSR) campaigns.
- Maintained and updated website content to reflect current campaigns and product offerings.
- Oversaw social media strategy and daily content management to ensure brand consistency and engagement.
- Managed media buying and execution of advertising across print, digital, and outdoor platforms.
- Developed and implemented brand identity for domestic product lines under the CM brand.
- Supervised print production and quality control for all in-store marketing materials.
Art Director
Illusion Marketing Agency – Tehran, Iran
Apr 2014 – Aug 2015
Led branding and visual identity design projects across a diverse portfolio of clients.
Planned and executed high-profile events, including store openings, press conferences, and CSR campaigns.
Designed spatial layouts for retail stores and exhibition booths to enhance customer experience and brand presence.
Oversaw content development for digital and print platforms, ensuring alignment with strategic marketing goals.
Managed both online and offline advertising initiatives, optimizing reach and brand visibility.
Directed the production of commercial videos and promotional teasers, from concept development to final execution.
۳D Designer & Animator
SIMAVFX / SABA National TV Project – Tehran, Iran
Oct 2012 – Jun 2014
Designed characters, environments, and visual assets for the educational animated series “Maghz-e-Pestei.”
Produced motion graphics and title sequences for broadcast, combining narrative design with technical precision.
Skills & Sofwares
Thank You for your Attention!

